iPhone prices could skyrocket to $2,300 amid new tariff pressure

As trade tensions escalate, Apple may find itself at a crossroads—with rising costs threatening to push the price of its top-tier iPhones into previously unthinkable territory. While tariffs are often discussed in abstract percentages, new projections are putting dollar signs on the potential fallout, and the numbers are eye-opening.

A recent analysis from Rosenblatt Securities suggests that if Apple is unable to avoid the brunt of new U.S. import tariffs, consumers could see price hikes as high as 43% on certain iPhone models. That could push the most premium configuration of the iPhone 16 Pro Max—currently priced at $1,599—close to $2,300. Even the entry-level iPhone 16, which starts at $799, could approach $1,150 under the same conditions.

These estimates are speculative for now, but they spotlight the real-world consequences of shifting global trade policies. With much of Apple’s manufacturing still heavily reliant on China, the company may face tough decisions: absorb the extra cost, adjust its supply chain more aggressively, or pass increases on to consumers.

Apple hasn’t commented on whether it expects exemptions or how it plans to respond, but the stakes are high. Price-sensitive markets could be hit especially hard, and any perception of inflated pricing might complicate Apple’s efforts to drive upgrades later this year.

While nothing is certain until policy details are finalized, the possibility of $2,000+ iPhones no longer feels so distant.