Apple has introduced an upgraded version of its 24-inch iMac, now powered by the M4 chip, marking a leap in performance and efficiency over previous models. The M4 chip, initially launched in the iPad Pro earlier this year, brings enhanced processing speeds, boasting up to a 2.1x increase for intensive tasks like photo editing and gaming when compared to the earlier M1-powered iMac. Users can expect a boost in daily productivity as well, with the new 10-core CPU and GPU configurations pushing the iMac’s capabilities even further.
Equipped with a faster 16-core Neural Engine, the updated iMac optimizes Apple Intelligence features, though these advanced functionalities are still accessible on iMac models with M1 and M3 chips. Additionally, Apple has upped the base memory configuration to 16GB, while offering up to 32GB of RAM and 2TB of SSD storage options, reflecting an industry shift toward higher base memory in Mac models.
Aesthetically, Apple has introduced an array of fresh colors, including new shades of green, yellow, and purple, alongside options like pink, blue, and silver. A new nano-texture coating option for the display reduces glare, catering to users in brightly lit spaces. Higher-end configurations with the 10-core M4 chip now feature Thunderbolt 4 on all four USB-C ports, an upgrade from the previous Thunderbolt 3 standard.
The iMac also sees a front camera enhancement to a 12-megapixel sensor with Center Stage, ensuring users stay centered during video calls. The Desk View feature offers a split view of the user’s face and an overhead perspective of their workspace.
Accompanying the iMac’s launch are updated Magic accessories, including a USB-C-equipped Magic Mouse, Magic Keyboard, and Magic Trackpad, all redesigned with modern connectivity in mind. Pre-orders for the new iMac are open now, with official availability starting on November 8, and pricing in the U.S. begins at $1,299.
